Pocket Website

March 30, 2009 by Brooke | Case Studies | 2 comments

The next step in our branding project for Richard Jankovich was to redesign his Pocket website to better fit his new brand and to become an online hub for his social networking and other sites. As of today, it is officially launched.

Before

Richard felt that his old site didn’t accurately reflect his music and wanted it to match the branding we had begun with designing the Pocket logo. We met over coffee to discuss his vision for the style of the Pocket brand (and by extension, the website). As his music was a mixture of different instruments and styles, he felt a collage-type site would best illustrate it. His description was “imperfect,” “messy toybox,” juxtaposition,” vibrant,” and “American 80′s.”

After

Our redesign of the Pocket website included drawings by Richard combined with images that fit his description. The new site is powered by WordPress to give him easier access to the content and also connects visitors to his social networking profiles. Richard is pretty excited.

Visit the site to listen to Richard’s music, download his remixes, and read the story behind each song. Over the next year, Richard will be releasing a new single every month. You can check out the first now: “Surround Him with Love,” featuring Robyn Hitchcock.

Edit: We also redesigned Richard’s MySpace and Twitter.

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